Mitsubishi Motors Momentum 2030

In May, Mitsubishi Motors North America, Inc. (MMNA) announced details of its forward-looking North American business plan, dubbed "Mitsubishi Motors Momentum 2030", outlining business and product plans that start immediately and run through fiscal-year 2030. Momentum 2030 is defined by four key points:

• Electrification will advance with a blend of powertrains – hybrid, plug-in hybrid, battery-electric
• One new or completely refreshed vehicle to debut each year between fiscal 2026 and fiscal 2030; new vehicles to be introduced across more segments
• Dealer-count to increase to cover more sales markets across the U.S.; new-design dealerships to be introduced
• Technology and innovation will be the hallmark of MMNA's sales, marketing, and customer satisfaction processes

To learn more, click here.

PRODUCT NEWS

Three-peat! – Mitsubishi Outlander Plug-in Hybrid Wins Third Consecutive Green Car Journal Family Green Car Of The Year Award
Mitsubishi Motors North America, Inc. (MMNA) proudly announced that the Mitsubishi Outlander Plug-in Hybrid (PHEV) has been named Green Car Journal's 2025 Family Green Car of the Year, marking the third consecutive year that the Outlander Plug-in Hybrid has claimed the prestigious award. Outlander Plug-in Hybrid is the first vehicle in the history of the Green Car Awards to score a three-peat, adding to a host of other awards and accolades. To learn more, click here.

Mitsubishi Outlander Tops Segment In Critical J.D. Power Multimedia Study
In-car technology is one of the key drivers of new-car buyers' purchase decisions, but widespread dissatisfaction with the way these systems operate and integrate with smartphones has driven considerable customer dissatisfaction across the entire auto industry. Today's vehicles are rapidly becoming mobile computers, and the way a smartphone integrates with the vehicle and the ease of use of in-car technologies is one of the make-or-break research items when shoppers add or remove vehicles from their shopping list. To learn more, click here.

CORPORATE NEWS

Mitsubishi Motors North America Celebrates Five Years in Tennessee
Mitsubishi Motors North America, Inc. (MMNA) is proud to celebrate its five-year anniversary in Tennessee this month, marking a significant milestone in the company's growth and success in the U.S. since operations began in 1982. For 37 years, MMNA called Cypress, Calif. its home, before relocating all headquarters operations to the Volunteer State in 2019. To learn more, click here.

Mitsubishi Motors Promotes Vossenberg And Scarboro to Regional Vice President
Mitsubishi Motors North America, Inc. (MMNA) announced the promotions of Frans (Jack) Vossenberg and James (Jimmy) Scarboro from Regional Director to the newly created position of Regional Vice President, effective Sept. 30, 2024. Vossenberg will lead the Northeast region, and Scarboro will lead the Southeast region. To learn more, click here.

Mitsubishi Motors Reports Strong Third Quarter 2024 Sales
Mitsubishi Motors North America, Inc. (MMNA)'s enviable reputation for high quality, award-winning vehicles that deliver style, technology and outstanding value continues to perform well in the minds and pocketbooks of consumers. MMNA closed out the third quarter of 2024 with sales results of 31,588. On a year-to-date (YTD) basis, sales of 82,718 represent an increase of 22.1%. To learn more, click here.

Mitsubishi Motors Acquires Its Own Shares From Nissan
Mitsubishi Motors Corporation (hereafter, Mitsubishi Motors) recently announced that it has decided to acquire up to 149,028,300 shares (representing 10.02% of the total number of issued shares, excluding treasury shares) from Nissan Motor Co., Ltd. (hereafter, Nissan), reducing Nissan's current 34.07% stake (506,620,577 shares) in Mitsubishi Motors. To learn more, click here.

DEALER & CUSTOMER SERVICE NEWS

Mitsubishi Motors Dealer Partner Spotlight – City Auto Mitsubishi on Serving Their Middle Tennessee Community as a New Dealer Partner
City Auto Mitsubishi is one of MMNA's newest dealerships, opening its showroom floor in  January of 2023 in Murfreesboro, TN. Keeping the business in the family, Stan Norton, City Auto Mitsubishi Dealer Principal, has recently passed the baton to his son, Jordan, who now oversees all dealership operations, relying on his team of salespeople, technicians, managers, and more, to serve customers in middle Tennessee. To learn more, click here.

Mitsubishi Motors North America, Inc. celebrates dealer partners who go above and beyond for their communities. They provide more than just a great place to buy a car – they help their hometowns thrive in the good times and heal in the challenging times. They rise to the occasion, whatever the occasion may be.

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